The experience that
drives success
A delightful, seamless, and ultimate experience for your users is what your product needs to deliver. We will help you with that.
Why user experience is vital? Well, it has a direct impact on how your customers and vour employees perceive your digital product. Your new web app or mobile app has to be simple and efficient wherever it needs to be.
Sounds easy? Remember that most users abandon the product for any reason just after a while. The key is to find these weak spots. And that’s what UX audit is for. Trust the pros (us, of course) to make your product shine.
What is it exactly?
UX audit is a complex process that helps pinpoint the weak spots of a digital product. It’s an assessment of design, usability. and the overall experience that the users have when they interact with a website or mobile application. In simple words, anything that can cause a headache for your users, is a factor that will negatively affect your profit. UX audit helps measure and improve return on investment, efficiently. Useful, right?
What is it essential?
UX audit is a complex process that helps pinpoint the weak spots of a digital product. It’s an assessment of design, usability. and the overall experience that the users have when they interact with a website or mobile application. In simple words, anything that can cause a headache for your users, is a factor that will negatively affect your profit. UX audit helps measure and improve return on investment, efficiently. Useful, right?
Why do you need it?
Align teams
To connect the pieces together
Business models
To have a better overview of scalability
Product positioning
To support your product before & after the launch
Define personas
So, the product really brings value for users.
Key Elements of UX Audit
PHASES
DESCRIPTION
01
Satisfied users
We need to get to know you and your business better. On our side, we will conduct the research about the market, your target audience, and other necessary factors that have to be considered. While we have a massive experience, we know that the market constantly evolves. When that part is done, both parties have to agree on the agenda, the tools, dates, and times this is absolutely vital for success.
02
Loyal customers
Since we gathered the necessary information, it's time to move with understanding of your business model and concept. In this phase, we will verify the concept through the proposed and agreed tools. What will be used here? Points of Parity, Points of Difference benchmarking, SWOT/TOWS analyzes, 4P/7P concepts, Empathy Maps, and anything else that will help verify the assumptions and ideas. We will also start writing user stories here.
03
More conversions
With a massive load of ideas, we can proceed with verification of them. This phase is enriched with user experience flows and sketches. UX/UI designers along with Business & System Analysts will do their magic, that will result with defining the MVP scope and other useful information required to bring your vision to life.
04
Brand reputation
Time to clash the ideas with real life. In this phase, we match the business concept and designed UX flows with the most appropriate technology. Also in this period, we adjust the priorities, choose the final technology stack and confirm the features. That's really exciting to see your new digital product is coming closer to see the world (or, actually. the world is closer to seeing your new game-changer).
05
competitive advantage
Assumptions are verified, priorities are set, you have the documentation. Hey, but that's not all. You will also know exactly what are the recommended further steps and processes. Be prepared (and excited) because you will also provide feedback to us. This is the moment when your vision is going to be transformed into reality, and you're a step away from witnessing tangible results. You're prepared for the development.
What you'll get?
Definitely, you will save a lot of time. All the necessary question will be asked in advance (and during the product development lifecycle). There will be a structured roadmap, so the work is simplified. Teams will be aligned, so there won’t be a risk of focusing on assumptions, but on clear goals. You will be certain that the usage of resources is facilitated and optimized. And, of course, you will get the documentation with all the important information.What you will also get is the defined values (user, business, product) that match with specified personas and the business plan. What’s more, all of these will be verified with UX processes. This means one thing the success of your new product.
We’ll help you gauge your audience, their interests in the particulars of your business, and what they most care about. Essentially, you will get the expert knowledge that will give you a drastically higher chance to grow your business. You’re welcome.